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Heidi Basso(she/her/hers)

Managing Director, Project Management

The skillful architect of CCA’s processes, Heidi efficiently keeps the creative, account, media, and digital teams on track with impeccable organization and scheduling skills. She runs a tight ship at all internal meetings and never lets anyone miss a deadline or go over budget.

Her almost 20 years of experience in project management include similar roles at Overit and Media Logic in Albany, where she managed workflows for major financial service accounts, including Visa, Chase, and Wells Fargo. She also handled projects for health insurance providers like MVP Health Care; service companies like Appolo Heating, H&V Collision Center, and CDTA; and schools such as Maria College and Doane Stuart.

A State University of New York at Oswego graduate, Heidi is passionate about collaboration and implementing new web-based tools that make everyone’s lives easier. Outside CCA, she and her husband like traveling with their three kids—and you can bet their itineraries are airtight.

Need a higher ed marketing agency that will be an extension of your team? We’d love to hear from you.

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